Desire to Inspire posted amazing photography work by Trevor Dixon, which got me thinking about product display. Do you feel more compelled to buy a product because of how it is presented to you? Personally I like it when a company or person puts in the extra effort to uniquely display their products. The photos keep me looking longer and may even lead to a sale. The display and props must enhance the product, not over-power it. Of course the product has to be nice too, but an additional story or idea is always refreshing.
Tuesday, January 6, 2009
Let's talk more about these photographs...the props are amazing! Antiques and textiles...both my weaknesses. Some may be harder to find, but others could easily be found at a yard sale or dollar store. Like the wall of scissors...bunch of scissors and a wall - done. My point is you can still be creative on a budget. Think about mixing items that wouldn't normally go together and experiment with color and texture. Even consider clearing out a drawer or part of your closet to start your own prop storage.
Trevor Dixon's work has inspired me to think about the details of display as I start the journey of opening an etsy shop (still in progress). Hopefully his work can also provide ideas for readers with etsy shops or art websites.
Now all we need is free, nice cameras! I'll have to admit - the camera will probably be the biggest expense, but I would consider it as an investment.
Is display important to you as a seller and buyer? Got any tips?